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In early 2021, we are going to debut the model’s newest footwear innovation – Futurenatural. Designed to reflect an athlete’s velocity and fast change of course, Futurenatural will provide a seamless design and new 360-degree match system to create a pure benefit for athletes.
The one-piece shoe mildew works with an athlete’s pure motion to unlock complete freedom and dynamic angles – the primary iteration of the expertise utilized to footwear shall be featured on James Harden’s fifth signature basketball sneaker, Harden Vol. 5.
Futurenatural options the very best of adidas’ midsole applied sciences with BOOST for final consolation, and LIGHTSTRIKE which offers super-light cushioning whereas nonetheless retaining very good responsiveness. This all-new course of and development debuting on Harden Vol. 5 was designed to permit athletes to maneuver freely in any course like by no means earlier than.
“Futurenatural is a brand new course of for the creation of footwear, and is an ideal expertise for Harden Vol. 5 with James’ dynamic fashion of play and strikes on the courtroom being in contrast to every other participant,” stated Rashad Williams, Senior Director of Footwear at adidas Basketball. “James gives suggestions from a design and really feel standpoint, which is extraordinarily necessary throughout our inventive course of and it finally led us to develop the Futurenatural expertise to match his sport.”
How Futurenatural got here to life:
- FIT: We regarded on the foot scans of 1000’s of basketball athletes worldwide and performed intensive analysis to create a brand new final, or shoe mildew, that delivers an anatomically right illustration of an athlete’s foot. This creates a revolutionary match that intently represents the form of the particular human foot and acts as an extension of the physique.
- LOCKDOWN: For a superior lockdown, we produced a seamless design. Our design staff created an advanced course of to forge the textured higher of the shoe utilizing excessive stress from all instructions (360-degrees) and 135-degree warmth. The outsole is then assembled to the solid higher of the shoe. The seamless higher and outsole provides athletes full floor contact for a pure really feel like they’ve by no means skilled earlier than.
- FREEDOM OF MOVEMENT: Futurenatural additionally options an athlete data-informed traction sample that delivers higher grip for faster cuts and dynamic motion.
Because of his dynamic fashion of play, quickness on the courtroom, and unmatched capacity to alter course with the ball, Futurenatural will debut in James Harden’s subsequent signature shoe – Harden Vol. 5, which is able to go on-sale in early 2021 extra particulars to return nearer to its launch.
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