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This text was revealed on January 25 and up to date on March 9
Wasn’t sufficient for Supreme to (allegedly) team up with BAPE for Spring/Summer season 2022, eh? In January 2022, leakers started circulating rumors that Supreme was additionally planning a SS22 Burberry collaboration.
Burberry replied to Highsnobiety’s preliminary request for remark however demurred to talk on the file. The gathering was ultimately confirmed, nevertheless, by A$AP Nast in an Instagram put up uploaded in early March.
The Supreme x Burberry collaboration, which drops on March 10 through Burberry’s website, Supreme’s web store, Dover Road Market London, and choose flagship shops, contains all the things from a shearling-collared puffer jacket to denims and a Field Emblem T-shirt dapped-up in Burberry’s signature plaid sample.
Burberry’s shops will completely launch a funnel-necked jacket, jogging pants, and silk pajama set, whereas each manufacturers will subject a collaborative six-panel and crusher hat after the preliminary drop on March 10.
It is yet one more feather within the cap of Givenchy’s boundary-pushing creative director, Riccardo Tisci, who’s introduced the British style home into the realm of Gen Z through Twitch streams and street-leaning casualwear.
Suffice to say, in comparison with last year’s Supreme x Pucci collab, Tisci’s Burberry feels even higher suited to be a Supreme accomplice.
By no means not sporting a black T-shirt and Air Force 1s, Tisci shares with Supreme a private legacy of Nike collabs.
Equally, each the New York skate model and Tisci dominated the late-aughts streetwear-luxury crossover growth with Field Emblem T-shirts and graphic Givenchy designs, respectively.
Tisci’s work of the period was popularized by tastemakers like Kanye West and JAY-Z, who then tapped Tisci to create the art work for his or her 2011 album, Watch the Throne.
Supreme, for its half, has set its sights on slowly taking up the luxurious area, maybe a bigger ambition of its mother or father firm, VF Corp.
Whereas Supreme principally stayed in its lane with extra informal alignments and solely the occasional capital-F Vogue partnership, the previous yr alone has seen Supreme accomplice with Pucci, Junya Watanabe, and Tiffany & Co., signaling a renewed curiosity in that high-low combine.
In fact, ‘Preme set the desk for this kinda stuff with its earlier Jean Paul Gaultier and COMME des GARÇONS collaborations (and that little thing with Louis Vuitton), so this is not precisely unexplored territory.
Do not forget the Supreme Burberry Box Logo from the late ’90s — similar to the LV skate decks that bought ‘Preme sued, this was a cheeky riff on luxurious tradition. On the similar time, it hints on the luxurious legitimacy that every one younger upstarts crave.
Supreme reportedly plans to revisit the long-lasting Supreme Burberry field emblem with a hoodie, as seen on professional skateboarder Tyshawn Jones, for the SS22 collaboration with the British luxurious model — a quite tongue-in-cheek full circle second, would possibly I say.
One has to surprise if we’ll ultimately see Supreme accomplice with each main luxurious model on the market. Particularly in mild of Supreme x Burberry, it makes ya assume that we’re only a Chanel, Gucci, and Versace away from Supreme’s whole luxurious dominance.
Collaborating Burberry shops
• 121 Regent Road, London W1B 4TB
• 376-378 Rue St Honoré, 75001, Paris
• 131 Spring Road, New York, New York, 10012
• 301 North Rodeo Drive, Beverly Hills, California, 90210
• Alexandra Home, 18 Chater Street, Hong Kong
• Shanghai Plaza 66 L117, No.1266, Nanjing West Street, Jin’an District, Shanghai
• Cheongdam-dong, 459 Dosandae-ro, Gangnam-Gu, Seoul 06015
• Omotesando,5-2-29 Jingumae, Shibuya-Ku, Tokyo 150-0001
Collaborating Supreme shops
• London
• Paris
• Milan
• Berlin
• New York
• Los Angeles
• San Francisco
• Tokyo
• Nagoya
• Osaka
• Fukuoka
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