Codere extends its sponsorship agreement with Real Madrid CF

Codere, the Spanish-based multinational gaming firm working throughout Latin America and Europe, has prolonged its sponsorship settlement with Actual Madrid CF till June 2026.

Codere’s alliance with the La Liga membership started in 2016. The brand new settlement sees the agency reinforce its dedication to Latin America by increasing the geographic scope to over twenty nations within the area together with Mexico, Puerto Rico, the Dominican Republic, and all of Central and South America.

The deal covers each the core Codere On-line markets of Argentina (Metropolis of Buenos Aires), Colombia, Mexico, and Panama, and potential future growth markets, when and in the event that they grow to be regulated, resembling Argentina (outdoors of the Metropolis of Buenos Aires), Brazil, Chile, Peru, Puerto Rico, and Uruguay.

Vicente Di Loreto, CEO of Codere, said: “We’re thrilled with this renewed alliance with Actual Madrid, with whom we share the identical values and ambition to be the most effective at what we do, and look ahead to benefitting from the famend Actual Madrid model.”

In June, Codere On-line, DD3 Acquisition Corp II, and the opposite events thereto, entered right into a enterprise mixture settlement that can make Codere On-line the primary on-line gaming operator in Latin America to be listed on a inventory market within the US.

The agency has additionally sealed sponsorship offers with key soccer groups in Latin America over the previous 12 months, together with Rayados in Mexico and River Plate in Argentina, because it goals to grow to be the main on-line gaming operator within the area.

Moshe Edree, Managing Director of Codere On-line, commented: “The renewal of this strategic settlement with Actual Madrid will play a key function within the deployment of our bold growth venture throughout Latin America.

“It is not going to solely permit us to strengthen our on-line sports activities betting presence within the markets the place we function at the moment, but additionally permit us to make use of the Actual Madrid model in different high-growth Latin American markets resembling Brazil, Chile, or Peru, when and in the event that they grow to be regulated.”