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KUALA LUMPUR, Malaysia, Oct. 11, 2021 /PRNewswire/ — Scented British life-style model Jo Malone London right now introduced their partnership with Southeast Asia’s main eCommerce platform Lazada, launching the primary region-wide Jo Malone London flagship shops on LazMall, Lazada’s authenticity-guaranteed branded vacation spot.
Housed on the LazMall Status portal, the Jo Malone London Super Brand Opening[1] can be launched on 15 October in Malaysia. In addition to their signature line-up of aromatic life-style merchandise comparable to English Pear & Freesia and Peony & Blush Suede, customers may be totally immersed within the distinctive Jo Malone London enchanting model story and be taught extra about their favorite perfume households.
This collaboration will allow Jo Malone London to scale its presence throughout Southeast Asia, guaranteeing an opulent on-line buying expertise an identical to their offline shops, for brand new and current followers of the model by LazMall. In addition to integrating and making their iconic Scent Pairing and Artwork of Gifting companies obtainable on the LazMall flagship retailer, interactive livestream programmes on LazLive may even be curated for buyers to be taught extra concerning the model’s Cologne, House and Bathtub & Physique merchandise.
Crystal Lai, Vice President and Normal Supervisor of Jo Malone London, Asia Pacific stated, “As buyers more and more flip to trusted eCommerce platforms for genuine merchandise and a seamless on-line buying expertise, our launch on LazMall is an enormous step ahead to deepen our presence in Southeast Asia. We’re excited to convey to life the luxurious expertise to on-line prospects leveraging Scent Pairing rooted in our scent authority; to not point out the Artwork of Gifting which is true and distinctive to the model.”
James Chang, Chief Enterprise Officer, Lazada Group stated, “We’re proud to be the primary in Southeast Asia to accomplice with Jo Malone London and convey its signature fragrances and model story to customers right here. Our prospects have persistently proven nice enthusiasm and assist for the sweetness and life-style manufacturers coming onboard LazMall, and we’re excited to scale our collaborations with Jo Malone London to convey customers the premium choices and intimate model experiences that the model is understood for by our extremely personalised in-app portal, LazMall Status.”
New to Jo Malone London?
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Discover with the model’s and select amongst six perfume households from contemporary and uplifting citrus to opulent florals and warming woods through Discovery trial units and pampering Little Luxuries units.
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Use Scent Pairing on LazMall Status to create your distinctive and customized scent by layering fragrances.
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Unbox pleasure with Jo Malone London’s iconic cream-colored, bow-tied field with its high-touch luxurious gift-wrapping service supplied with each buy on LazMall.’
For extra info on the brand new Jo Malone London flagship retailer on LazMall Malaysia, please go to: https://lzd.co/3DlRbaY
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[1] Jo Malone x LazMall Tremendous Model Opening dates: 14 October – Indonesia and Thailand; 15 October – Malaysia and Singapore; and 27 October – The Philippines. |
About JO MALONE LONDON
Jo Malone London is a British life-style model recognized for its distinctive perfume portfolio and luxurious merchandise for the tub, physique and residential. Rewriting the principles of perfumery by mixing surprising mixtures of substances and offering elegant but playful ideas the place scent is used with abandon, the world of Jo Malone continues to encourage a loyal following.
Jo Malone London joined The Estée Lauder Corporations’ household of manufacturers in 1999 and is obtainable in 69 international locations and territories.
About Lazada Group
Based in 2012, Lazada Group is the main eCommerce platform in Southeast Asia. We’re accelerating progress in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam by commerce and expertise. With the biggest logistics and funds networks within the area, Lazada is part of our customers’ each day lives within the area and we purpose to serve 300 million buyers by 2030. Since 2016, Lazada has been the Southeast Asia flagship platform of Alibaba Group powered by its world-class expertise infrastructure.
SOURCE Lazada Group
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