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Excited to formally announce that PUMA has signed a long-term partnership with the highest 2020 NBA prospect, LaMelo Ball.
At simply 19 years outdated, Ball is redefining the following era of basketball by means of his electrifying taking part in type and his private type. LaMelo will function a model ambassador for PUMA each on and off the court docket, together with signature merchandise. As a part of the partnership, PUMA will collaborate with Ball to create merchandise that incorporate PUMA’s tradition first method – blurring the traces between sports activities, tradition, music and trend.
The primary collab shall be a PUMA x LaMelo Ball T-shirt and hoodie set to launch November 18 in correlation with the 2020 NBA Draft (additional particulars forthcoming). PUMA and LaMelo’s method to their partnership will fall below the “Not from Right here” artistic idea, which LaMelo got here up with himself to characterize his “one in all one” perspective.
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