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The marketing campaign will seem in Nationwide Geographic Traveller Meals in its first design iteration, highlighting each the uncooked materials used to make the calvados and linking to its sustainable model values.
Tim Etherington-Decide, co-founder of Avallen, mentioned: “We’re so captivated with Avallen’s new inventive advert marketing campaign. The first message is that sustainability is at our very core – all the things from the liquid inside, to the plastic-free bottle, the flower-powered POS and the label that’s made out of waste apple pulp, is as sustainable as we will make it.”
Two extra designs will comply with in different media companions and the marketing campaign was created in collaboration with award profitable female-founded drinks company Wonderworks Communications.
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