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LONDON, February 25, 2021 – MAYYAAGAYEVA, a London-based gradual style model, is happy to announce the launch of its Autumn/Winter 2021 assortment, reinforcing its dedication to sustainability.
The gathering introduces a line of genderless multipurpose and multi-size items which might be true to the model’s minimalist and sustainable design aesthetic. The 12-piece assortment is obtainable in a muted color palette and performs on the juxtaposition of fitted and outsized tailoring. Trousers and coats had been constructed from wool and stretch mesh, whereas clothes, blouses, and numerous different items had been created with dead-stock and recycled supplies.
MAYYAAGAYEVA is dedicated to creating multifunctional clothes that may be reused on totally different events, and the Autumn/Winter 2021 assortment is not any totally different. All gadgets had been designed with intricate string detailing that not solely provides to the general design aesthetic, however deliberately and thoughtfully permits customers to regulate the scale and the size of every garment.
The intention? To supply alternate options to the present fast-fashion mentality and to boost the requirements within the style business relating to sustainability and moral manufacturing.
“Nothing is extra essential to me than to attenuate our environmental affect as a model and to design collections that anybody can really feel good in,” mentioned inventive director Mayya Agayeva. “I’m all the time difficult myself to create extra sustainable and moral collections and I’m glad to proceed that mission with our Autumn/Winter 2021 assortment.”
Mayya Agayeva is a latest graduate of the MA Menswear on the Royal Faculty of Artwork in London. She launched her model in July 2020 with the target to create sustainable and genderless designs that problem the present fast-fashion mentality.
Earlier this week, MAYYAAGAYEVA showcased at London Style Week Designer Platform for the second season in a row. The Autumn/Winter 2021 assortment is now out there for preview. It was shot by photographer Szilard Orban, styled by Jacinta Apelt, and modelled by Amar and Riyam.
About MAYYAAGAYEVA
MAYYAAGAYEVA is a London-based gradual style model that embraces a genderless and sustainable design strategy. Launched in 2020 by menswear designer Mayya Agayeva, a latest graduate of the MA Menswear on the Royal Faculty of Artwork, the model was based on the notion that the one sustainable clothes are multifunctional clothes that may be reused on totally different events. Subsequently, each garment is created with consideration to element and is designed for emotional and bodily wants.
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