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It was a 12 months marked by a public well being disaster, a plunge in financial output, and widespread social unrest—disaster upon disaster that in the end challenged people and establishments to search out their conscience. And American firms stepped up.
Fifty years after Nobel laureate Milton Friedman famously declared that the only “social duty of enterprise is to extend its income,” companies are abandoning the dictum. “We’ve seen a demonstrable and well-articulated pivot of Company America by way of how they’re…
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