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An Israeli startup that seeks to disrupt the worldwide meat trade has partnered with a Brazilian meat and meals company to carry its lab-grown, slaughter-free meat to Brazilian tables.
Rehovot-based Aleph Farms introduced Thursday that it had signed a Memorandum of Understanding with Brazil’s BRF S.A. to co-develop and produce cultivated meat utilizing Aleph’s patented manufacturing platforms.
Beneath the phrases of the settlement, BRF can even distribute Aleph-backed cultivated beef merchandise in Brazil. This partnership is anticipated to “beef up” BRF’s provide chain and cut back its environmental impression, whereas diversifying its product, providing to satisfy rising client demand for a wide range of meat merchandise.
Aleph Farms co-founder and CEO Didier Toubia mentioned that his firm was “thrilled” to crew up with BRF.
“Leveraging the experience and infrastructure of main meals and meat corporations will drive a sooner scale-up of cultivated meat and ultimately result in a broader optimistic impression. As one of many largest beef producers on the planet, Brazil is a strategic marketplace for us. We’ve been impressed by the robust dedication from BRF administration to innovation and sustainability,” Toubia mentioned.
BRF is likely one of the largest meat producers on the planet. It stories income of some $7.25 billion and has invested greater than $28 million in initiatives to cut back environmental impression. The partnership with Aleph Farms is a part of BRF’s 2030 Imaginative and prescient technique.
“BRF is prepared and charged to play a number one function on this meals revolution and be an lively participant in a single the best trade transformations of this era,” mentioned CEO Lorival Luz.
“Since 2014, we have now witnessed an growing world demand for brand spanking new sources of protein pushed by a number of elements, particularly environmental considerations, new diets and life, which has spurred the expansion of recent dietary genres, together with flexitarianism, vegetarianism and extra,” Luz mentioned.
This text first appeared in Israel Hayom.
The publish Israeli startup’s sustainable, slaughter-free meat now on the menu in Brazil appeared first on JNS.org.
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